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About

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¡Hola! My name is José,
I’m a bilingual (English/Spanish) Art Director based in Los Angeles.

With 10 years of experience across both digital and print design in the beauty, lifestyle, and entertainment spaces. My work blends elevated aesthetics with strategic thinking—bringing visual narratives to life across campaigns, packaging, and ecommerce.

Currently leading design at YSE Beauty, I collaborate closely with the Creative Director, Marketing, Product Development, and eComm teams to shape compelling brand stories that resonate across touchpoints. Originally from Mexico, I infuse my work with cultural richness and a sharp eye for detail drawn from art, fashion, and beauty culture.

Feel free to say ¡Hola!